Rete Brianza Gay Pride
#EVENTIDENTITY![](https://freight.cargo.site/t/original/i/0c070434d24fa32673e3ddd398b0e8df123860348e60fb529fcc2c5163ebc65f/Untitled-5-02.png)
I worked with Brianza's Gay Pride organisation to create some designs for merchandising. Two of them were turned into t-shirts, while the others were printed
as postcards.
![](https://freight.cargo.site/t/original/i/39e31681cf3dfc4a375da5adf1ccb2b25103dbf351b494c2c8685a7f68acfd30/Untitled-5-03.png)
Client
Gay Pride parade in Brianza, Italy.
RETE BRIANZA PRIDE
The client is the organisation behind theGay Pride parade in Brianza, Italy.
Task
to be printed on t-shirts and postcards,
as well as building the event’s identity.
EVENT IDENTITY
I was tasked to design some charactersto be printed on t-shirts and postcards,
as well as building the event’s identity.
Solution
The second is a meaningful call to action.
QUEER WIT
The first design is based on an Italian wordplay: "binario" (binary in Italian) stands for both gender and railway.The second is a meaningful call to action.
![](https://freight.cargo.site/t/original/i/6230215dfeb580b13a9aa6845f955b79e9ef11d8f3401fc732e8cf40b8423feb/Untitled-5-04.png)
![](https://freight.cargo.site/t/original/i/94cb59e2043950ba03cafc2cb855c20d8508cb766808991bea5a1e683d92018c/Untitled-5-01.png)
![](https://freight.cargo.site/t/original/i/4c6ad91707e8faf556794eab372f99ee3b7ee97f3eeffcbfb2c8a2f68019ef1a/Untitled-5-05.png)
![](https://freight.cargo.site/t/original/i/93d0c463a3d22f83b3aa9ca4971119f65b008a655dae0fbe60429c7c725f3d69/Untitled-5-06.png)
![](https://freight.cargo.site/t/original/i/516de9a78767135832173f1cd14da115c5dda8fd81a850fde328d1d9430208a0/verticale-ampia.png)
Tools used: sketchbook, pens and markers, Procreate, Illustrator, Photoshop.
Sandro Fieno
Illustration & Design
✎work
- Ramen shop identity
Masayume Izakaya - Cake bakery identity
Uglycakes - High-end restaurant identity
BITES - Burger shop identity
Chuck’s Milano - Yoga studio identity
Yoga Dinamico - Educational poster
Magic World of Mushrooms - Event identity
Kent County Council - Gay Pride event identityRete Brianza Pride
About me
Behance
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